Windy Borman, MST, is a multi-award-winning film Director and Producer, as well as the founder of Green Mile Pictures, LLC. Her recent projects include directing and producing the 10-time award-winning film, The Eyes of Thailand (narrated by Ashley Judd), and producing The Big Picture: Rethinking Dyslexia , which premiered at Sundance and on HBO. Other credits include writing for Takepart.com and Indiewire: Women and Hollywood.
From 2003-2005, Ms. Borman dedicated two years of her life to Teach For America, teaching middle school Drama and Dance in the South Bronx. In 2006 she opened DVA Productions to use her gift of storytelling to produce film, theatre and dance works that give a voice to the voiceless and promote peace, justice and equality.
Windy is the Founding Board Chair of Women in Film and Media Colorado (WIFMCO) and created Mary Janes to highlight the successes of female entrepreneurs in the “budding” US marijuana industry.
When building the cannabis industry from the ground up, why is gender parity (having at least 50% women) so important?
Gender parity is important in every industry. Study after study proves that organizations are more successful when their board members have diverse viewpoints and backgrounds. Plus, it’s time. Women represent over 50% of the population, and yet make up only 22% of senior leadership across all industries in the United States.
What social justice and/or criminal justice reforms do you want the US to make around its drug policy, particularly around cannabis?
The cannabis movement was built on the backs of social justice and compassionate healthcare that came out of the HIV/AIDS epidemic. The budding cannabis industry can’t lose sight of this as it transitions from social activism into Corporate America.
We need to reform the criminal (in)justice system. We need to rebuild trust in communities that were targeted for the majority of drug arrests. We need to support women, people of color, and LGBTQ businesses and involve them in the conversations about how the cannabis industry—and its tax revenue—can help heal these wounds and create a thriving community.
Why are environmentally sustainable business practices essential to the future of the cannabis industry?
We have one Earth and one chance to take care of it. Humans are consuming resources and polluting at a rate we’ve never seen before, and it isn’t sustainable. If the cannabis industry can prove to be financially viable and environmentally sustainable—if it can have the “ triple bottom line”—then there are no excuses for other industries.
How do you incorporate gender parity, social justice, and environmental sustainability into your work and the growth of your business/organization?
My personal mission is to use my gift of storytelling to produce film, theatre and dance works that give a voice to the voiceless and promote peace, justice and equality. While my professional work has largely focused on documentary, film, and television production, my passions for education, the arts, gender equality, social justice and environmental sustainability are omnipresent in everything I do.
What began with a journalism major eventually morphed into producing performances for Dr. Maya Angelou and Margaret Cho; directing films, documentaries and television in the United States, England, Ghana, Thailand and Laos; teaching middle school drama and dance in the South Bronx; serving on the Board of Directors for two Women in Film chapters; volunteering as a Community Mediator at the Juvenile Detention Center; and, founding and managing three businesses, including two film production companies and a socially-conscious, transmedia organization to create gender equality and eradicate violence against women in film utilizing a mobile app.
Mary Janes: The Women of Weed is the next chapter.
When I moved to Colorado in 2014—the same year recreational use of marijuana became legal—and started meeting successful women in the weed business, I knew I was perfectly positioned to tell these female entrepreneurs’ stories and inspire domestic and global audiences about how gender parity, social justice and environmental sustainability lead to greater success for all.
Join me. Join the #Puffragette Movement.