Sabrina Fendrick has been a cannabis professional for nearly ten years and has served in various political, industry and advocacy roles across the country, including seven years at the Washington DC-based National Organization for the Reform of Marijuana Laws (NORML). In her current position at Berkeley Patients Group, Sabrina engages and advises political stakeholders on responsible cannabis policy development and implementation. She also assists with the creation of local ordinances as well as other policy efforts in California, including Proposition 64 – The Adult Use of Marijuana Act. Additionally, she manages a wide-range of business development projects and expansion efforts.
In 2010, Sabrina founded the NORML Women’s Alliance, the first nationwide women’s outreach organization in the cannabis sector, and is a founding advisor for Women Grow. In 2014, she established NORML’s first satellite office in Denver, Colorado where she founded the NORML Business Network to promote corporate social responsibility within the cannabis industry. Sabrina is the Chair of the California Cannabis Industry Association Retail Committee, sits on the Advisory Council for Students for Sensible Drug Policy Advisory, and is a member of the Council for Responsible Cannabis Policy’s National Packaging and Labeling Standards Committee.
How do you incorporate gender parity, social justice and environmental sustainability into your work and the growth of your business/organization?
I incorporate gender parity into my work and the growth of my organization by raising awareness and speaking publicly on gender parity as it relates to the cannabis industry, actively engaging with Women Grow, advising newcomers and championing a diverse workforce. From giving back to the community to operating at the highest professional standards, Berkeley Patients Group has embedded corporate social responsibility into the very fabric of their DNA – and that philosophy is reflected in everything I do.
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